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How to create a campaign

Discover the key steps to create a successful campaign. Boost your strategy and achieve your goals!

Written by daniel.gonzalez

Updated at May 23rd, 2025

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Need

You need to set up a new campaign to efficiently manage calls and assign agents to handle them based on the type of dialing required.

Context / Scenarios

  • You need a campaign to manage contacts with different time settings and dialing types.
  • You are looking to optimize agent assignment and enable data editing based on team needs.

Answer (Solution/Recommendation)

  1. Start creating the campaign:
    • Click the “Add New Campaign” button .
    • A new window will appear with three tabs to configure the campaign.
  2. Configure the general aspects of the campaign:
    • In the “Campaign” tab , define the basic parameters:
      • Campaign Name: Enter a descriptive and unique name.
      • Description: Add a brief description of the campaign.
      • Start Time: Enter the time in HH:MM:SS format (example: 08:00:00).
      • End Time: Specifies the time in HH:MM:SS format (example: 18:00:00).
      • Agent Group: Select the team that will manage the campaign calls.
  3. Select the type of campaign:
    • Choose between the dialing types:
      • Predictive: Automated calls based on optimization algorithms.
      • Progressive: Automated calls, but less aggressive.
      • Preview: Manual calls with data preview.
    • Note: The predictive and progressive types share similar settings, while the preview type has specific settings.
  4. Enable agent editing (optional):
    • Enable the “Edit content by agent” option if you want to allow agents to update database information during the call.
    • This option is available for progressive and preview campaign types .
  5. Edit or adjust the campaign as needed:
    • You can change the dialing type between predictive/progressive and preview if required after creation.

With these steps, your campaign will be set up and ready to run based on your team's needs.

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